Understanding The Real Meaning Of Strategy Implementation

Most of the companies have long-term strategies’ in place, however they lack understanding of the set objectives and are not creating action plans to achieve the strategic goals. Strategy Implementation is all about converting these objectives into real-time achievable goals. Strategy Implementation also requires the organization to modify organization structure and culture based on the strategic goals to increase the performance as well as the competitive advantage.

To boost the three most important pillars of the competitive advantage namely competency, customer satisfaction and quality of the organization, special tasks as well as roles are assigned to the staff through the organizational structure. But, Organizational structure alone will not motivate the staff, hence it is very important to have a control system in place. The control system will allow the managers to both reward incentives as well as in providing feedback to the staff. A collection of standards and norms which are shared within the organizational members encompasses the Organizational Culture.

We have listed below some crucial steps for strategy implementation
 
A. Syncing with the Strategies:  It is very important to sync your works or activities with outlined strategies. Most of the strategy implementations fail as a result of organizations following the same old ways or techniques in daily work. Hence, it becomes, of paramount importance to evaluate each activity in order to determine if it is actually syncing with the newly laid out strategies. If not appropriate measures to be taken to align with them. It is also a good idea to actually use a scorecard to measure where exactly you are standing and will help you in implementing right initiatives in order to have a successful strategy implementation.

B. Linking Performance with rewards: To successfully drive strategy implementation, it is recommended to link both rewards and performance. Help the staff understand the impact they will have on strategic goals when they are performing their role. This will help you in your endeavor of achieving the strategic goals.

C.  Engage Staff: One of the reasons Strategy Implementation fails is because both the key people of the Organization, which is staff and stakeholders do not comprehend the strategic goals. It is very important to educate them to achieve your goal. Regular meetings will also rejuvenate their minds and help focus on the company’s visions.

No matter how well the strategies’ are framed, when they are not properly executed they fail. The most important element in the strategy implementation is that there should be correlation between the strategy as well as the different dimensions of the organization such as the rewards structure, distribution of the resources and the organization structure etc.